KRAs for credit society branches
A branch manager can be measured on recovery against demand, reduction in overdue loans, growth in deposits, loans disbursed within appraisal norms, and audit remarks closed with member complaints resolved. Recovery officers are measured on recovery against the monthly demand list and on overdue accounts brought back to regular. Clerks and cashiers can be measured on accuracy: cash differences, posting errors found in internal audit, and service time at the counter.
- Recovery against demand: 30
- Reduction in overdue loans: 20
- Deposit growth: 20
- Loans disbursed within appraisal norms: 15
- Audit remarks closed and complaints resolved: 15
KRAs for dairy and marketing co-operatives
In a dairy union, procurement officers and route supervisors are measured on milk procured against target, the share of milk meeting fat and SNF standards, route timings kept and payments to village societies released on schedule. Plant operators are measured on losses, hygiene audit scores and breakdown time. In a marketing co-operative, depot staff are measured on sales against target, stock variations found at physical verification and credit sales recovered on time.
Review rhythm and increments
Set goals in April for the financial year, review them quarterly with the branch manager or plant in-charge, and hold the annual review after the March closing and audit. Where service rules link increments or promotions only to seniority, ratings can still guide postings, recognition and the choice of candidates for higher posts, within what the rules allow. Share the ratings with each employee, and keep the records for the board's promotion committee.
How to set it up in ZeniaHR
- Set up review cycles in Performance: an annual cycle for the financial year, quarterly check-ins and a probation cycle.
- Add goals for each branch manager and recovery officer typed as KPI, such as recovery against demand and overdue reduction, weighted to 100.
- Add KPI goals for procurement, plant and depot staff that reflect milk quality, losses, sales and stock variations.
- Update progress each quarter from the society's own reports on recovery, deposits, procurement and audit remarks.
- Share the cycle summary with the promotion committee, alongside seniority lists, when the board considers promotions.
Read more about performance in ZeniaHR.
Roles this applies to
See performance and kras for co-operative societies and credit societies in a demo
We set up your locations, shifts and rules on a video call and show it running for your team. Free for your first 50 employees.
Book a free demoSee pricingFrequently asked questions
What are the KRAs of a credit society branch manager?
Common KRAs are recovery against demand, reduction in overdue loans, growth in deposits, loans disbursed within appraisal norms, and audit remarks closed with member complaints resolved. Weight them to total 100, for example 30 on recovery and 20 each on overdues and deposits, and review them every quarter.
How are dairy procurement staff evaluated?
On milk procured against target, the share of milk meeting fat and SNF standards, route timings kept and payments to village societies released on schedule. Plant staff are judged on losses, hygiene audit scores and breakdown time. Review quarterly, with a fuller review after the flush season ends.
Can co-operatives link increments to performance?
Only as far as the board-approved service rules allow. Where increments follow seniority, performance ratings can still guide postings, recognition and selection for higher posts. If the board wants performance-linked increments, it needs to amend the service rules first, with the change recorded in a resolution.