| Detail | For this role |
|---|---|
| Department | Sales and Business Development |
| Level | Entry level |
| Reports to | Sales Manager |
| Direct reports | None |
| Experience | Fresher, no prior experience required |
Sales Trainee job description template
Copy this job description, replace the text in square brackets and post it on your careers page or a job portal.
Job title: Sales Trainee
Department: Sales and Business Development
Reports to: Sales Manager
Location: [City], [office, branch or site]
About the role
A Sales Trainee is a fresher learning to sell through structured training and supervised field or office work before taking on a full sales role. They learn the product, the sales process and the market, shadow experienced sellers and start handling customers with support. A good sales trainee learns fast, takes feedback well and shows the drive to hit targets. The role reports to a sales manager or team leader and usually converts to a sales executive or officer after training.
Key responsibilities
- Complete the sales training program on product, process and selling skills.
- Learn the product range, pricing and the market with support.
- Shadow experienced salespeople on customer calls and field visits.
- Start handling customers and small sales under close supervision.
- Practise pitching, objection handling and closing with feedback from mentors.
- Learn to use the CRM or sales app for visits and orders.
- Take feedback from mentors and improve steadily week by week.
- Build product and market knowledge through daily hands on work.
- Meet the activity and learning targets set during training.
- Report progress and questions to the reporting manager or mentor.
Requirements
- Graduate in business, commerce or any discipline
- Good communication and a selling aptitude
- Willingness to learn and travel if needed
- Fresher, no prior experience required
KRAs and KPIs for a Sales Trainee
Key result areas for the appraisal form, each with a KPI you can measure every month or quarter.
| Key result area | How to measure it |
|---|---|
| Training progress | Training milestones completed on schedule with assessments passed |
| Product knowledge | Product and pricing knowledge assessed as ready by review time |
| Activity | Supervised calls or visits meet the training standard |
| Early sales | First sales achieved under supervision as per the plan |
| Feedback response | Feedback acted on with visible improvement |
| Readiness | Ready to convert to a full sales role by review time |
Skills and tools
Tools used day to day: Sales app or CRM, Smartphone, Product brochures, Learning material.
Reporting line and career path
Next roles: Sales Executive, Sales Officer, Sales Representative
Interview questions for a Sales Trainee
- Why do you want a career in sales?
- How would you explain a product you like to a customer?
- How do you handle it when someone says no to you?
- What do you do when you do not know the answer to a question?
- How do you take feedback on your work?
- Tell me about a time you convinced someone of something.
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What does a sales trainee do?
A sales trainee is a fresher learning to sell through structured training and supervised work. They learn the product, sales process and market, shadow experienced sellers, and start handling customers with support. They practise pitching, objection handling and closing, learn the sales app, and take feedback, usually converting to a sales executive or officer after training.
How do I get selected as a sales trainee?
Companies hiring sales trainees look for good communication, a selling aptitude and the drive to hit targets, rather than experience. Show enthusiasm, confidence and willingness to learn and travel if needed. Be ready to explain why you want a sales career and to role play a simple pitch, since attitude and communication matter most for freshers.
What happens after the sales trainee period?
After the training and probation period, a sales trainee who performs well is confirmed and converts to a full sales role such as sales executive, sales officer or sales representative, with their own target. The training builds product knowledge and selling skills so the trainee is ready to sell independently and grow in the sales career.