Home › HRMS › Job roles › NGO and Social Sector › Community Mobiliser
NGO and Social Sector · Entry level

Community Mobiliser job description

A Community Mobiliser is the NGO's face in a village or neighbourhood, bringing people together to take part in a programme. They build rapport, form and support groups such as self help groups, spread awareness, and encourage families to use services and entitlements. The role reports to the Field Coordinator or Programme Coordinator. A good community mobiliser gets real participation, keeps groups active, and links the programme's plans to what the community actually needs and trusts.

DetailFor this role
DepartmentNGO and Social Sector
LevelEntry level
Reports toField Coordinator
Direct reportsNone
ExperienceFresher or up to 3 years in community work

Community Mobiliser job description template

Copy this job description, replace the text in square brackets and post it on your careers page or a job portal.

Job title: Community Mobiliser

Department: NGO and Social Sector

Reports to: Field Coordinator

Location: [City], [office, branch or site]

About the role

A Community Mobiliser is the NGO's face in a village or neighbourhood, bringing people together to take part in a programme. They build rapport, form and support groups such as self help groups, spread awareness, and encourage families to use services and entitlements. The role reports to the Field Coordinator or Programme Coordinator. A good community mobiliser gets real participation, keeps groups active, and links the programme's plans to what the community actually needs and trusts.

Key responsibilities

  • Build rapport with community members, leaders and families in the assigned area.
  • Form and support groups such as self help groups, youth groups or mothers' committees.
  • Spread awareness about the programme, services and entitlements through home visits and meetings.
  • Mobilise people to attend trainings, camps and community events.
  • Encourage families to use health, education and welfare services.
  • Collect basic data on households and group activity for the field team.
  • Support groups to hold meetings, keep simple records and take collective action.
  • Identify people who need extra support and refer them to the officer or counsellor.
  • Help resolve small community issues and keep participation steady.
  • Report field observations and community feedback to the coordinator.

Requirements

  • Higher secondary or graduate in any stream
  • Social work background is an advantage
  • Local language fluency and area knowledge
  • Fresher or up to 3 years in community work

KRAs and KPIs for a Community Mobiliser

Key result areas for the appraisal form, each with a KPI you can measure every month or quarter.

Key result areaHow to measure it
ParticipationTurnout at programme activities meeting the area target each month
Group activityAssigned groups holding regular meetings above the agreed rate
Awareness reachHouseholds covered by awareness visits meeting the monthly plan
Service uptakeReferrals to services followed up so families actually use them
DataHousehold and group data collected accurately and on time
RetentionActive membership of groups kept above the target through the year

Skills and tools

Community mobilisationRapport buildingGroup formationAwareness communicationBasic data collectionLocal knowledgeLocal languagePatience

Tools used day to day: Awareness materials, Household survey formats, Smartphone for data, Group register, Local transport.

Reporting line and career path

Field CoordinatorCommunity Mobiliser
Moves up from: Volunteer, Fresher
Next roles: Field Coordinator, Programme Officer, Community Counsellor

Interview questions for a Community Mobiliser

  1. How do you build trust in a village where people are new to your organisation?
  2. How do you form a self help group and keep it active?
  3. How do you get people to attend a training when they are busy with work?
  4. How do you handle resistance from a community leader?
  5. How do you collect household data accurately during home visits?
  6. Tell me about a time you got a community to take part in something new.

Managing a Community Mobiliser in ZeniaHR

Hire and manage your NGO and social sector team in one place

Post the role, onboard the new hire, and track attendance, leave and KRAs in ZeniaHR. Free for your first 50 employees.

Book a free demoSee pricing

Frequently asked questions

What does a community mobiliser do?

A community mobiliser is the NGO's face in a village or neighbourhood. They build rapport, form and support groups such as self help groups, spread awareness through home visits and meetings, and encourage families to use services and entitlements. They get real participation in the programme and keep groups active.

What skills does a community mobiliser need?

A community mobiliser needs strong rapport building, patience, and fluency in the local language, along with knowledge of the area. They should be able to form and support groups, communicate awareness clearly, mobilise people to attend activities, and collect basic data accurately. Trust and persistence matter more than formal qualifications in this role.

What qualifications do you need to be a community mobiliser?

Most community mobiliser roles ask for a higher secondary pass or a graduate degree in any stream, and a social work background helps. Local language fluency and knowledge of the area are essential. Employers value people who are trusted in the community and able to bring others together, since much of the job is built on relationships.