| Detail | For this role |
|---|---|
| Department | Sales and Business Development |
| Level | Entry level |
| Reports to | Telesales Manager |
| Direct reports | None |
| Experience | Fresher or up to 2 years in telesales or telecalling |
Telesales Executive job description template
Copy this job description, replace the text in square brackets and post it on your careers page or a job portal.
Job title: Telesales Executive
Department: Sales and Business Development
Reports to: Telesales Manager
Location: [City], [office, branch or site]
About the role
A Telesales Executive sells products or services over the phone, calling customers and prospects to pitch, handle objections and close or set up sales. They work through call lists, follow a pitch, meet call and conversion targets and record outcomes. A good telesales executive keeps callers engaged, converts calls into sales and stays consistent through a high volume day. The role reports to a telesales or sales manager and is common in finance, telecom, education and consumer services.
Key responsibilities
- Call customers and prospects from the provided lists through the day.
- Pitch the product or service clearly and explain its benefits.
- Understand the customer's need and position the offer to fit.
- Handle objections and answer questions to move the sale forward.
- Close sales on the call or set up the next step for the customer.
- Meet daily call volume, talk time and conversion targets.
- Follow up with interested customers by phone until they decide.
- Record call outcomes and customer details accurately in the system.
- Follow the calling script, compliance rules and quality standards.
- Report calls, conversions and feedback to the reporting manager.
Requirements
- Higher secondary or graduate in any discipline
- Good spoken communication in the required languages
- Comfort with high volume calling
- Fresher or up to 2 years in telesales or telecalling
KRAs and KPIs for a Telesales Executive
Key result areas for the appraisal form, each with a KPI you can measure every month or quarter.
| Key result area | How to measure it |
|---|---|
| Sales target | Telesales conversions meet the assigned monthly target |
| Call volume | Daily calls and talk time meet the agreed standard |
| Conversion | Call to sale conversion kept above the agreed level |
| Follow up | Interested leads followed up within the agreed time |
| Quality | Call quality and compliance scores meet the standard |
| Data accuracy | Call outcomes recorded accurately in the system |
Skills and tools
Tools used day to day: Dialer and calling tools, CRM platform, Headset, MS Excel basics, Call scripts.
Reporting line and career path
Next roles: Senior Telesales Executive, Inside Sales Executive, Team Leader
Interview questions for a Telesales Executive
- How do you keep a customer on the call in the first ten seconds?
- How do you handle someone who says they are not interested?
- How do you pitch a product over the phone?
- How do you stay motivated through many calls a day?
- How do you follow up with an interested customer?
- Tell me about a sale you closed over the phone.
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What does a telesales executive do?
A telesales executive sells products or services over the phone. They call customers and prospects from lists, pitch the offering, handle objections and close sales or set up the next step. They meet call and conversion targets, follow up with interested customers, follow scripts and compliance rules, and record outcomes accurately through a high volume calling day.
Is telesales a stressful job?
Telesales can be demanding because of high call volumes, frequent rejection and daily targets. It suits people who are resilient, communicate well and stay positive. Good scripts, training and a supportive team reduce the pressure. Many people build strong selling and communication skills in telesales and move into inside sales or team leader roles.
What skills does a telesales executive need?
They need clear speech, active listening and the ability to pitch and handle objections over the phone without visual cues. Persuasion, follow up discipline and resilience to rejection matter, along with comfort using a dialer and CRM. Good telesales executives stay consistent and positive across many calls, which is what drives conversions.