Exceeds expectations
- Piloted a self-service check-in on one counter, proved it cut queue time, then rolled it out to the branch.
- Introduced a new supplier arrangement that lowered stockouts, and made it the standard, not a one-off.
- Turned a manual daily report into an auto-updating sheet the whole team now relies on.
- Tested a new customer follow-up method on a small group before scaling what actually worked.
- Championed a change through the doubts of the team, staying with it until it became the normal way.
- Found a lower-cost material, ran a trial to confirm quality held, then switched the line to it.
- Reworked the onboarding flow end to end, so new joiners are productive days sooner.
- Measured the before and after of a change, so its value was clear and it was kept.
Meets expectations
- Tries a new method on a small scale before proposing it more widely.
- Improves how a task is done rather than accepting the current way as fixed.
- Sees an idea through from suggestion to a working change.
- Adopts a useful practice seen elsewhere and adapts it to the team.
- Backs a sensible change and helps colleagues get used to it.
- Checks whether a change actually worked rather than assuming it did.
- Suggests practical improvements grounded in the real problem, not theory.
Needs improvement
- Proposes ideas but rarely carries one through to a working change.
- Accepts the current way as fixed, even when it clearly wastes effort.
- Rolls out a change without testing it first, so problems surface late.
- Drops a promising change at the first resistance from the team.
- Does not check whether a change worked, so poor ones stay in place.
- Waits for others to improve the process rather than trying anything.
- Confuses activity with change, tweaking often but settling nothing.
Self-review phrases
- I test a change on a small scale now before rolling it out more widely.
- I turned the manual daily report into an auto-updating sheet the team relies on.
- I want to measure the before and after of a change so its value is clear.
- I stayed with a useful change through the team's doubts until it became normal.
Tips for writing this feedback
- Judge innovation by change adopted and kept, not by ideas raised; carrying one through is the hard part.
- Value testing before scaling, since a change rolled out untested can cost more than the problem it solved.
- Separate innovation from creativity: generating an idea differs from making a new way of working stick.
- Check whether the change was measured, so its value is known and a poor one is not left in place.
- Credit the person who saw a change through the team's doubts, since adoption is where most ideas die.
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How do you assess innovation in a performance review?
Assess innovation by change that was adopted and kept, not by the number of ideas raised. Look for a new method tested on a small scale, proven, then rolled out, and measured before and after. The hard part is carrying an idea through the team's doubts until it becomes the normal way of working, so credit adoption, not just the initial suggestion.
What is the difference between creativity and innovation?
Creativity is generating fresh ideas and approaches. Innovation is turning an idea into a change that works and sticks. A person may be full of ideas yet see none adopted, or rarely propose ideas but excel at piloting and rolling out others. Rate creativity for the thinking and innovation for the implementation, so each strength is credited on its own.
Can employees in routine roles be innovative?
Yes, at the scale of their work. A routine role offers plenty to improve: a manual step automated, a follow-up method tested, a lower-cost material trialled. Innovation here means trying a better way, proving it, and making it the standard rather than a one-off. Set the expectation to the role so people are credited for practical change, not only big projects.